Campaign for the launch of the first Nikon Mirrorless models.
Agency: Jung von Matt
My role: Concept & Art Direction
Nikon is launching their first mirrorless camera.
The innovative new Nikon Z Series brings the largest lens mount on any camera system. For this reason, it enriches every image with more light, creating the highest quality images ever captured.
'Defined by Light' offers us the chance to talk about the unique product benefits, while also addressing how photographers can use them to elevate their craft and ideas. Inspiring, while still communicating innovation.
Audi TT Brochure HackActivation experience
MINI ElectricIntegrated campaign
Nikon MirrorlessCross platform global campaign
MINI ClubmanIntegrated campaign
Babylon BerlinCross platform campaign
Nikon D850Global launch campaing
Audi A3 CabrioletActivation experience
Adidas Special SportsDigital campaign
Condor Home PlaneActivation experience
AMG Performance WearCross platform launch campaign
Audi S1Digital campaign