Nikon Mirrorless

Campaign for the launch of the first Nikon Mirrorless models.

13-1

Agency: Jung von Matt
Published: 2018
My role: Concept & Art Direction

Defined by Light

Nikon is launching their first mirrorless camera.
The innovative new Nikon Z Series brings the largest lens mount on any camera system. For this reason, it enriches every image with more light, creating the highest quality images ever captured.

f7752884-54d4-483a-9f93-48cc770ac58e-23032

'Defined by Light' offers us the chance to talk about the unique product benefits, while also addressing how photographers can use them to elevate their craft and ideas. Inspiring, while still communicating innovation.

06
07
10-1
09
08

Audi TT Brochure HackActivation experience

MINI ElectricIntegrated campaign

Nikon MirrorlessCross platform global campaign

MINI ClubmanIntegrated campaign

Babylon BerlinCross platform campaign

Nikon D850Global launch campaing

Audi A3 CabrioletActivation experience

Adidas Special SportsDigital campaign

AMG Performance WearCross platform launch campaign

Good BankBranding

Condor Home PlaneActivation experience

Audi S1Digital campaign

Diego Margini © 2020